heat-not-burn-archive

Tobacco giant: "Cigarette sales decline most where alternatives are allowed"

The number of smokers switching to heated tobacco is increasing, with 33 million ex-smokers currently using the best-known system, IQOS, manufactured by the tobacco company Phillip Morris. At the same time, cigarette sales are falling.

New draft law: banning the taste of heated tobacco

Heated tobacco, such as in an IQOS, will no longer be allowed to taste like anything but tobacco. This is what the government is now proposing in a draft bill, following pressure from the EU.

She swapped party smoke for party steam - "The big difference is the smell"

For a long time, Maria was a stubborn party smoker who enjoyed a cigarette with her Friday wine. Now she has swapped the cigarette for an IQOS. "For me, I'm done smoking"

Between the sledgehammer and the anvil - smokers, e-cigarettes and tobacco companies

Where do tobacco companies really stand in the e-cigarette debate? Vejpkollen visited Philip Morris and met with PMI's Scientific Director Claude Guiron.